Why Virgin Megastore is Failing

Aside from the obvious (music sales are moving digital, a la iTunes Music Store), they don’t have their shit together. I remember visiting the Times Square store back in high school and being impressed with the size, but I can’t say I've ever had a good customer experience there. Well, it looks like Virgin’s advertising department is about five years behind and hurting for budget. Take a look at the ‘Times Square’ subway lines listed.

Something look wrong? Yeah, that 9 at the end. The 9 hasn’t run since May 2005. And what happened to the Q, W, and L (for Union Sq.) trains? Does Virgin not want customers from those parts of Brooklyn and Queens? Clearly Virgin isn’t doing well, because it’s a shitty (single-panel) ad even ignoring the errors and omissions. Also love that they started the list with “N R A”. Why not alphabetical like, I don’t know, every time you see or hear the lines listed? So much stupidity in the (business) world. Sigh.